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Category Brand Performance - Sports & Outdoors

April 26, 2025

A brand-level performance analysis for the Sports & Outdoors category on Amazon.com. This report highlights market share trends based on 7-day average sales contribution, and includes ASIN count, average pricing, and estimated monthly sales—offering a snapshot of each brand’s position in the marketplace.

Brand Name ASIN Count Avg Price (USD) Avg Monthly Sales 7-Day Market Share (%)
HOLOSUN 45 $356.10 $135,238 5.1%
Streamlight 99 $110.78 $79,312 3.0%
Callaway 116 $165.77 $75,065 2.8%
Fitbit 8 $103.21 $70,349 2.6%
Garmin 25 $430.78 $69,874 2.6%
Intex 20 $62.90 $63,496 2.4%
Franklin Sports 131 $39.81 $48,430 1.8%
Vortex 81 $327.59 $43,234 1.6%
Minn Kota 56 $448.11 $42,380 1.6%
Coleman 89 $66.72 $42,265 1.6%
Umarex 91 $77.61 $42,128 1.6%
Sig Sauer 73 $213.98 $41,930 1.6%
SHIMANO 310 $54.90 $34,586 1.3%
Rawlings 119 $122.90 $33,783 1.3%
Bushnell 25 $204.15 $33,027 1.2%
Igloo 67 $44.55 $29,667 1.1%
Nike 139 $30.79 $29,032 1.1%
WILSON 173 $81.30 $28,907 1.1%
Panini 49 $32.66 $27,097 1.0%
Attwood 197 $28.72 $25,493 1.0%
Titleist 49 $82.11 $25,311 0.9%
Gamo 53 $76.53 $24,265 0.9%
Kryptonite 39 $69.06 $23,222 0.9%
HotHands 27 $20.37 $22,193 0.8%
47 67 $27.31 $21,789 0.8%
Magpul 109 $48.57 $20,218 0.8%
Topps 26 $31.60 $20,208 0.8%
Park Tool 114 $35.04 $19,228 0.7%
Plano 114 $35.70 $17,893 0.7%
Easton 125 $110.23 $17,358 0.6%
Penn 21 $23.99 $16,623 0.6%
TaylorMade 156 $204.69 $16,237 0.6%
Heater 18 $259.99 $16,105 0.6%
Caldwell 52 $53.76 $14,542 0.5%
STAR BRITE 56 $25.53 $14,385 0.5%
Louisville Slugger 32 $206.26 $14,074 0.5%
Primos Hunting 36 $48.10 $13,677 0.5%
Owala 5 $28.88 $13,467 0.5%
Trijicon 24 $251.37 $13,293 0.5%
Continental 70 $66.21 $12,967 0.5%
Avian-X 11 $96.26 $12,507 0.5%
Crosman 40 $32.11 $12,436 0.5%
New Era 75 $27.50 $12,014 0.4%
Hydro Flask 47 $28.12 $12,011 0.4%
Smith & Wesson 41 $28.05 $11,433 0.4%
Moultrie 17 $74.97 $11,329 0.4%
CHAMPRO 99 $30.64 $11,312 0.4%
Cold Steel 127 $42.53 $10,947 0.4%
SRAM 94 $60.08 $10,626 0.4%
Thule 43 $279.56 $10,552 0.4%
BOG 13 $117.44 $10,123 0.4%
Walker's 43 $26.95 $9,684 0.4%
STANLEY 5 $40.43 $9,506 0.4%
HOPPE'S 65 $11.92 $9,301 0.3%
Woodhaven 43 $35.79 $9,259 0.3%
MTEN 1 $29.99 $9,228 0.3%
AGM Global Vision 4 $1,431.99 $9,184 0.3%
SPYPOINT 7 $106.07 $8,985 0.3%
PETZL 55 $65.71 $8,800 0.3%
Pride Golf Tee 8 $10.36 $8,620 0.3%
Birchwood Casey 92 $25.90 $8,598 0.3%
Champion Sports 58 $32.55 $8,489 0.3%
Muc-Off 23 $19.70 $8,460 0.3%
Tipton 19 $50.57 $8,261 0.3%
Frankford Arsenal 39 $50.85 $8,034 0.3%
Whitetail Institute 14 $44.75 $7,711 0.3%
Osprey 30 $161.08 $7,525 0.3%
Burris 26 $195.48 $7,521 0.3%
MTM 62 $19.84 $7,453 0.3%
SEACHOICE 131 $22.20 $7,405 0.3%
SAMSUNG 3 $89.12 $7,352 0.3%
Hunters Specialties 57 $15.56 $7,301 0.3%
YETI 36 $95.60 $7,136 0.3%
Jetboil 14 $95.66 $7,036 0.3%
Sperax 1 $227.99 $7,015 0.3%
Daisy 25 $30.98 $6,950 0.3%
Sun Mountain 25 $238.02 $6,946 0.3%
EOTECH 12 $705.30 $6,840 0.3%
MERCURY 4 $123.86 $6,828 0.3%
THERABAND 7 $21.25 $6,792 0.3%
Onyx 28 $42.79 $6,683 0.2%
Bridgestone Golf 22 $30.10 $6,653 0.2%
Real Avid 47 $39.21 $6,564 0.2%
Kershaw 31 $33.76 $6,535 0.2%
Coast 10 $43.32 $6,460 0.2%
Kuat 19 $462.26 $6,367 0.2%
adidas 140 $32.20 $6,329 0.2%
YakAttack 45 $41.13 $6,292 0.2%
Augason Farms 1 $19.98 $6,148 0.2%
303 Products 6 $25.81 $6,097 0.2%
Hornady 56 $54.89 $5,999 0.2%
HEAD 72 $38.96 $5,939 0.2%
Lee Precision 99 $39.77 $5,872 0.2%
Leupold 34 $328.68 $5,829 0.2%
Brita 3 $19.64 $5,546 0.2%
Srixon 25 $35.05 $5,544 0.2%
Topeak 49 $40.92 $5,504 0.2%
FBSPORT 2 $142.99 $5,500 0.2%
WIFFLE 10 $26.79 $5,422 0.2%
Allen Company 72 $22.32 $5,290 0.2%
SKLZ 1 $34.00 $5,231 0.2%
Funko 90 $12.43 $5,197 0.2%
Rule 23 $113.74 $5,057 0.2%
Boss Life 4 $43.92 $4,948 0.2%
Peltor 3 $68.38 $4,923 0.2%
YONEX 53 $52.55 $4,889 0.2%
TACTACAM 2 $126.32 $4,858 0.2%
Speedo 25 $21.66 $4,830 0.2%
MSR 19 $71.48 $4,817 0.2%
SureFire 19 $162.33 $4,759 0.2%
Reliance Controls 2 $23.61 $4,693 0.2%
FootJoy 38 $21.60 $4,678 0.2%
Wheeler 21 $44.00 $4,620 0.2%
Victorinox 17 $31.52 $4,617 0.2%
SABRE 27 $18.51 $4,613 0.2%
ProForm 1 $598.00 $4,600 0.2%
Pelican 12 $144.72 $4,560 0.2%
Gas One 7 $21.70 $4,484 0.2%
ONYX 1 $114.99 $4,423 0.2%
Quicksilver 20 $64.58 $4,380 0.2%
ReadyWise 5 $73.72 $4,374 0.2%
Nexbelt 6 $55.56 $4,287 0.2%
KENT 1 $36.99 $4,268 0.2%
ACR 11 $107.22 $4,233 0.2%
Rapala 76 $16.20 $4,223 0.2%
SOG 38 $54.48 $4,212 0.2%
Wahoo Fitness 1 $270.99 $4,169 0.2%
Spalding 13 $37.68 $4,130 0.2%
Berkey 3 $133.33 $3,965 0.1%
Bag Boy 11 $110.11 $3,934 0.1%
Hogue 60 $23.91 $3,927 0.1%
AIRHEAD 61 $44.31 $3,921 0.1%
Millennium Marine 8 $113.39 $3,916 0.1%
Yakima 11 $154.74 $3,913 0.1%
Carlsons 28 $50.94 $3,890 0.1%
Pyle 4 $43.87 $3,863 0.1%
Golf Pride 44 $12.37 $3,845 0.1%
Rust-Oleum 4 $85.26 $3,812 0.1%
Gatorade 4 $36.07 $3,785 0.1%
Bones 22 $35.94 $3,755 0.1%
Daphne's Headcovers 43 $26.13 $3,730 0.1%
GranBoard 3 $246.29 $3,649 0.1%
LEGO 1 $158.00 $3,646 0.1%
Fit & Fresh 2 $8.59 $3,627 0.1%
Elite Force 9 $76.07 $3,609 0.1%
Tachikara 21 $44.43 $3,602 0.1%
Scotty 63 $22.89 $3,536 0.1%
Lyman 38 $55.94 $3,521 0.1%
BELL 62 $73.37 $3,438 0.1%
BUBBA 4 $141.27 $3,393 0.1%
Xiaomi 5 $49.48 $3,354 0.1%
Razor 10 $66.32 $3,329 0.1%
LifeStraw 4 $40.74 $3,313 0.1%
GCI OUTDOOR 1 $85.00 $3,269 0.1%
Milwaukee 8 $83.21 $3,253 0.1%
Mr. Heater 4 $38.28 $3,251 0.1%
Mattel 9 $33.10 $3,219 0.1%
Klein Tools 8 $37.50 $3,214 0.1%
Flame King 5 $51.20 $3,171 0.1%
Megababe 2 $14.49 $3,147 0.1%
Camp Chef 1 $134.99 $3,115 0.1%
Scepter 3 $66.91 $3,079 0.1%
EvoShield 38 $53.82 $3,072 0.1%
TRUGLO 71 $45.29 $3,041 0.1%
T-H Marine 21 $74.14 $3,034 0.1%
DEWALT 5 $180.32 $3,034 0.1%
Hollywood Racks 3 $374.81 $3,000 0.1%
Molten 7 $49.04 $2,992 0.1%
Howies 39 $10.84 $2,985 0.1%
DeMarini 30 $239.25 $2,980 0.1%
Under Armour 82 $38.90 $2,967 0.1%
Nalgene 33 $12.28 $2,940 0.1%
Shock Doctor 24 $27.19 $2,937 0.1%
Spyderco 36 $106.07 $2,875 0.1%
Thermoflask 4 $32.49 $2,869 0.1%
RCBS 42 $48.24 $2,858 0.1%
Diamond Sports 8 $74.97 $2,850 0.1%
Yes4All 6 $36.09 $2,801 0.1%
Finish Line 26 $23.09 $2,797 0.1%
Mizuno 10 $54.07 $2,770 0.1%
Vertx 11 $88.09 $2,698 0.1%
Fiskars 1 $34.98 $2,691 0.1%
TYR 51 $19.53 $2,629 0.1%
Boat Bling 7 $26.88 $2,615 0.1%
Magura 18 $51.44 $2,594 0.1%
NiteRider 22 $37.71 $2,586 0.1%
Ancor 49 $32.93 $2,571 0.1%
Daiwa 53 $94.64 $2,566 0.1%
Giro 77 $103.94 $2,566 0.1%
Carlson's Choke Tubes 4 $59.36 $2,559 0.1%
Vice Golf 1 $33.12 $2,548 0.1%
Shearwater Research 6 $864.00 $2,548 0.1%
Darn Tough Vermont 66 $24.28 $2,543 0.1%
Crankbrothers 26 $48.17 $2,541 0.1%
Tommy Bahama 4 $80.18 $2,527 0.1%
Morrell 13 $93.36 $2,525 0.1%
Babolat 26 $89.71 $2,516 0.1%
Ameristep 12 $56.92 $2,494 0.1%
CamelBak 48 $41.59 $2,482 0.1%
ARENA 15 $18.86 $2,479 0.1%
Categories

Appliances

Automotive

Baby

Clothing, Shoes & Jewelry

Electronics

Garden & Outdoor

Health & Personal Care

Home & Kitchen

Industrial & Scientific

Musical Instruments

Office Products

Pet Supplies

Sports & Outdoors

Tools & Home Improvement

Toys & Games

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